illi rugs are distinctive for their handwoven craftsmanship by Berber tribes, showcasing traditional geometric patterns and a plush, cosy feel, with each rug telling its own story through its design.

Simply measure the area you wish to cover and consider the furniture layout. Common sizes include 5 x 7, 8 x 10, and 9 x 12 feet.

Smaller rugs work well in entryways or under coffee tables, while larger ones can define living or dining areas. Please contact one of our designers for assistance if needed.

While we strive for accuracy, colours may vary due to screen settings. To ensure satisfaction, we offer detailed descriptions and high-resolution images. Additionally, please do let us know if you would prefer a sample, which we are happy to provide if needed.

illi rugs are crafted from 100% pure natural wool. 


While each illi rug comes accompanied by a detailed care guide to help keep your rug in beautiful condition, we always suggest vacuuming regularly, especially during the first 3 weeks to prevent debris build up and rotating the rug to ensure even wear.

It’s recommended that you shake your illi rug outside, in the sun if possible, for a couple of hours, preferably once year.

Clean spills immediately with a mixture of lukewarm water and just a little natural detergent.

Professional cleaning is recommended for deep cleaning.

Since illi rugs are made from 100% wool for their durability, this makes them suitable for various spaces, including high-traffic areas. Regular maintenance will help preserve their quality over time.

Unfortunately as each illi rug is made to order we are unable to accept any returns. Please ensure all the measurements and colours are correct before you make your order.


All shipments to the USA, UK and Europe are free. If you live in any other international destination, please get in touch and we will be happy to calculate the shipping cost for you.

Please be aware that if you live in the UK, Europe and some US States, duties and taxes may apply. Please do get in touch and we will be happy to calculate them for you.

Yes, we are pleased to offer international shipping. Shipping costs and delivery times may vary depending on the destination. Please check our shipping information or contact us for specific details.

The entire process for making an illi rug is 100% hand made and the lead time is 6-8 weeks. Please note that larger rugs may take longer.

Yes, we will send you an email as soon as your illi rug leaves our atelier in Morocco.

illi rugs are made from 100% pure natural wool so shedding in the first few weeks may occur. Don’t worry, this is perfectly normal and regular vacuuming will help reduce shedding.